Santa Barbara Real Estate

"Practicing the Fine Art of Real Estate"

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Entries from September 23rd, 2015

Pricing Strategically

September 23rd, 2015 · No Comments · Pricing Strategically, Real Estate Investment Specialist, Selling Your Home

While the goal is to get the highest possible closing price in a reasonable amount of time listing a property above market value often turns away prospects and decreases the likelihood of a successful sale (see chart A).  An overly aggressive price prevents a property from taking advantage of a key driver in property marketing […]

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